Conscious ingredients
Products must be free of certain chemicals, like parabens, sulfates, phthalates,silicones, mineral oils, and petroleum. Additional restrictions apply to ingredients like microbeads, palm oil, and zinc oxide.
Cruelty-free
Products must not have been tested on animals in any form or at any stage of development, production or supply chain.
Vegan
Ingredients may not be derived from animals or any animal by-products.
Packaged with care
Packaging must meet at least one of the following criteria: reusable or refillable, made of 50%+ recycled content (20% for glass) or FSC-certified materials or be bio-based.
Brands we love
SDD=BOPS=Bath & BodyBeauty & Fragrance SetsBeauty ToolsBody Lotions & CreamsCleansers & TonersDeodorant & Anti PerspirantsEye Creams & SerumsEye MakeupFace MakeupFacial MasksHair Perfume & Body MistHair StylingHair Treatments & OilsHand Care & Foot CareLip MakeupMoisturizersPerfumeSerum & TreatmentsShampoo & ConditionerSkin Care ToolsSun Care & Tanning5 stars4 stars & up3 stars & upGift with PurchaseAVYAbeautyblenderBright GirlCaudalieClarinsCOOLAFOREOFREKopari BeautyKORRESLanolipsLovinah SkincareOriginsRahuaRMS BeautySunday RileyTONYMOLY0.0|49.9950.0|100.0100.0|250.0250.0|500.0