Born This Way Undetectable Medium-To-Full Coverage Foundation, 1 oz.

4.8 (33)
$48.00
Offers & perks
LGBTQ Founded
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Product details

Web ID: 22284310
This hydrating, weightless foundation masterfully diffuses the line between makeup and skin. Twenty-four-hour wear and natural-looking coverage so undetectable, they'll think you were Born This Way.

  • Product Features

    • WHAT IT IS:
    • Foundation with a natural finish and 24-hour wear
    • WHAT IT DOES:
    • Reduces appearance of pores; improves appearance of skin tone; color true for 24 hours; 24-hour hydration; transfer resistant, waterproof, perspiration-proof, humidity-proof, fadeproof, crease-proof, non-caking, non-poring, non-streaking, photo friendly
    • INGREDIENT HIGHLIGHTS:
    • Hyaluronic acid, glycerin and vitamin E
    • HOW TO USE:
    • Apply with fingertips or a brush
    • Start at center of the face and work outward
    • Apply more to achieve desired coverage
    • Pro Tip: For a sheer and radiant look, mix Hangover Primer (sold separately) with your Born This Way Foundation
    • USE WITH:
    • Born This Way Super Coverage Concealer
    • Born This Way Ethereal Light Concealer
    • Born This Way Setting Powder
    • Makeup Insurance Setting Spray

  • Shipping & Returns

    • This item qualifies for Free Shipping with minimum purchase! exclusions & details
    • Enjoy a longer window to return most of your holiday purchases. See our Extended Holiday Return Policy to see if this item qualifies.
    • California and Minnesota customers call 1-800-289-6229 for Free Shipping information.
    • For complete details, see our Shipping and Returns policies.

Ratings & Reviews

4.8/5

33 star ratings, 24 reviews

Write a Review
87.9% of reviews have 5 stars
29
9.1% of reviews have 4 stars
3
0.0% of reviews have 3 stars
0
0.0% of reviews have 2 stars
0
3.0% of reviews have 1 star
1

On average, customers rate the Oil-absorbing/moisturizing of this item as Neutral.

On average, customers rate the Natural wear/long lasting of this item as Neutral.

On average, customers rate the Sheer/bold of this item as Neutral.

24 reviews
Lpaquette
19 days ago
from California
Verified PurchaserYes

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Love it!

This foundation is great,I did have to try a few different shades to get it right though. Make sure to color match,they do come out darker than expected.

On average, customers rate the Oil-absorbing/moisturizing of this item as Moisturizing.

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

On average, customers rate the Sheer/bold of this item as Bold.

Recommends this product

Nayeli
2 months ago
from Bakersfield,Ca
Verified PurchaserYes

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Love it

Long lasting and very good coverage

On average, customers rate the Natural wear/long lasting of this item as Long lasting.

Recommends this product

Jenni
2 months ago

LOVEEE, ITS MY FAV FOUNDATION

been using this foundation for months, so long wearing and such a good summer foundation!

Customer review from TooFaced UK

Steph02
3 months ago

Love it!

I don't usually wear foundation but I gave this a go and loved it! feels super lightweight, can hardly tell I'm wearing anything it blends in so smoothly and evens out my skin tone all over!

Customer review from TooFaced UK

Autumn
3 months ago

Full coverage and flawless

This foundation has a lovely smooth texture and definitely provides a full coverage! It lasted all day and goes really nice with the Born This Way concealer too.

Customer review from TooFaced UK

Nandi
3 months ago

Amazing!

Natural coverage but able to build it up, leaving my skin looking glass-like!

Customer review from TooFaced UK

WHYBS123
3 months ago

NEW FAV FOUNDATION

This foundation is absolutely beautiful. It offers long-lasting wear with excellent coverage, and I always receive compliments whenever I wear it - my new fav foundation!

Customer review from TooFaced UK

Jade A
3 months ago

Gives the most flawless base!

I love the soft matte version and the concealer so was very excited to try the original out. It is amazing, gives the perfect amount of coverage, smooths out any imperfections and is long lasting which is ideal for the London heat right now.

Customer review from TooFaced UK